Our Story

Ordinary Habit was founded with a simple purpose: to create artful objects, designed to be both fun and functional, that would help people access habitual moments of calm and connectedness. Founders Teresa and Echo Hopkins, a mother-daughter duo, believed in the transformative nature of something perfectly ordinary: daily play. They set out to create a debut product that would be simple to use, beautiful to look at, and easy to transport: a series of limited edition jigsaw puzzles that would function as both reason to gather together with friends and as an escape for individuals in search of quietude. They have since expanded their collections to include matching cards and accessories for home and life.

We are building a company focused on the belief that cultivating mindfulness is essential to bring about indelible change. In continued support of our mission, we will be donating on a recurring basis to groups that support the emotional and mental wellness of Black and marginalized communities. We will begin donating to The Loveland Foundation, which brings opportunity and healing to Black women and girls.


Teresa and Echo Hopkins, founders of Ordinary Habit


Teresa Hopkins has decades of experience working with all types of creative material. She has helped take brands from the grassroots to launching global e-commerce platforms. Every morning she starts her day with a cup of tea and a little bit of puzzle time.

Echo Hopkins's career in the arts has included working for museums, non-profit organizations, photo shoot production, talent agent, and more. She takes pleasure in finding the quiet moments in life, and there never seems to be a puzzle far from her reach.


Female Founder Collective